Research Roadmap
Research roadmap of Management Study Program towards regional research excellence center
Research Roadmap 2020-2030
Research Roadmap
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Development Phases
Strengthening Phase
- Strengthening faculty researcher capacity
- Formation of research groups
- Research database development
Development Phase
- Increase international publications
- National research collaboration
- IPR and patent development
Collaboration Phase
- International research cooperation
- Q1-Q2 Scopus journal publications
- Multidisciplinary research
Excellence Phase
- Regional research excellence center
- Research-based innovation
- Research-based policy advisory
Research Focus Areas
Digital Marketing Management
Focus on digital marketing transformation, online consumer behavior, and e-commerce strategies
Finance & Investment Management
Capital market research, fintech, financial literacy, and risk management
HR & Organization Management
Leadership studies, organizational culture, employee engagement, and talent management
Entrepreneurship & MSMEs
MSME development, business innovation, startup ecosystem, and social entrepreneurship
Interested in Contributing?
Join our research team and contribute to the development of management science.